Avant-garde is considered to be “new and unusual or experimental ideas, especially in the arts, or the people introducing them”. Element Hair is all about pushing the boundaries on our creativity when it comes to hair and new trends. Our team recently ventured into the depths of avant-garde and editorial hair with a photoshoot themed “Winter melts into Spring”. It’s a collection of conceptual entities, centered around the idea of an Snow Queen. As a team, we worked together to create a cohesive narrative that pushed the idea of Winter Wonderland from an abstract conception to a collection of beautiful, thought-provoking pieces.